Founder and CEO
The Programmatic Advisory

Wayne was one of the earliest users of programmatic technologies in the UK and has since held various positions which have helped brands leverage the increasing importance of programmatic. He founded The Programmatic Advisory (TPA) in 2016 to take this to the next level with a completely non-conflicted consulting service.  

Wayne is responsible for the day-to-day running of The Programmatic Advisory as well as working with clients on projects to develop their programmatic capabilities globally. Wayne enjoys the fact that there isn’t a one-size-fits-solution for programmatic for brands and publishers, and loves creating strategically robust solutions based on what’s right for the client. 

Judging panel

Marc Goldberg

Chief Revenue Officer
method media intelligence

Walker Linares

Director - TV 
The Trade Desk

Walker Jacobs

Chief Revenue Officer

Ana Milicevic

Principal and co-founder
Sparrow Digital Holdings

Lisa Utzschneider

Chief Executive Officer
Integral Ad Science

Kate O’Neill

KO Insights

Jason White

Senior Vice President, Head of Publishers

Sara Robertson

Global VP, Disruption

Liane Nadeau

SVP, Head of Precision Media and Investments
Digitas North America

Anne Hoffer

Revenue and Growth, Digital Media Delivery

Lisa Giacosa

President, Global Head of Data, Technology, Analytics & Insights
Spark Foundry

Felix Zeng

Head of Programmatic
Watson Advertising Inc

Connie Del Bono

Programmatic Associate Director

Joshua Palau

Head of Media, Digital Platforms, and Content Production, North America

Wayne Blodwell

Founder and CEO
The Programmatic Advisory